Racist Stereotyping

I don't think it is ever right to use racially stereotyping in advertising purposes. It causes a lot of problems and advertising racially stereotypes will encourage the public that it is good to discriminate other races. It's like supporting people to make fun of other races just because its a stereotype.

   This is a PSP (PlayStation Portable) from PlayStation. What I see in this ad is a white young lady who is dress in white. She is showing a lot of skin and is very forceful towards the African american guy who is wearing a black button up shirt. You can see that her grip on towards his face is forceful and she looks at him fiercely in the eye. Its has if she has power over him and he is not doing anything about it. I understand that white PlayStation Portable is coming, but they did not had to show that its coming in this way. 

Racism is not a thing from the past. It is still going on today because its a easy way to relate towards their audience. I understand that relating towards the audience is important, but there are other ways beside racially stereotyping. 

This commercial was really unexpected. When I first saw this commercial, I thought people should judge people from their appearance. A nice man went to get the little girl her balloon, but the man gave her the balloon. The little girl's mother grab her child and ran away. I assume she did that because he was African american. It was so sad, because when he got back home there were more balloons, showing that he help other kids too, but did not get their balloons back. In the end, he lays in his bed and ends up a toothbrush. The man soon turn into chocolate toothpaste. I did not expect the commercial to be a toothpaste ad.